Top Twelve Real Estate SEO Tips

Getting to the top of search engine results pages is such a hard thing to achieve these days and even more so for a realtor.

Do a simple search such as “real estate for sale Orlando” for example and you will be distressed to learn that there are over Twenty Four Million pages on the internet competing for top ten positions in the SERPS (search engine result pages)!

This article is provided so you will find the real secrets of search engine ranking.

It is specifically targeted at Google but will also work just as well for Yahoo.com and Bing.com.

Follow these ten techniques faithfully and you will see dramatic results in your position over time for specific key phrases that can convert for your real estate business:

1) Key Phrase Research

Before you do anything else you need to know what people are really typing when they do a search  to find real estate and property for sale in your area.

To find out you need to spend several hours looking through the data provided by Google , Overture (Yahoo) and Bing.

To discover these gems you will need to use such tools as there are available  like the Google External Key Phrase Suggestion Tool and Wordtracker.

I’ll do an in depth guide how to use these tools and determine what you really must know in a future post…

2) The Importance of Key Words in the Web Page Title

Once you know which key words and phrases people are really typing then you should create pages that match those searches and add the phrase itself in the title tag of the web page html coding.

Place your title text in between the two title delimiters:

WHATEVER PHRASE & some other words

3) Meta Tags & Descriptions

In the non visible part of the html page there are elements called the “meta tags” where you may add description and key words relating to the particular page in question.

Notice I said to the page and not to the site?

It is important to always remember that what you are trying to achieve is a higher “page rank” not a higher “site rank”…

Simply use your key phrase that is the target of your effort for the particular page judiciously in the “header” part of the html code for the page i.e. in  between the part that starts “” and ends “”.

Here you will put two tags:

4) Image Alt Tags

Whenever you add an image to a web page you have the opportunity to add some text in what is known as the “alt tag” like:

<img src=””http://www.xyz.com/the” alt=””WHATEVER” />

5) Key Word Density

Try and achieve a “key word density” of around 1.6% to 2.8% in the visible part of the web page.

To achieve that simply divide the total number of words by the times you need to appear with your key phrase.

( Times Your Phrase Appears / Number of Words )  x 100 = KWD

E.G. Key phrase appears 7 times in a page of 498 words therefore your KWD is calculated:

4/498 = 0.014  then 0.014 x 100 = 1.4 so KWD = 1.4%

6) Key Phrases in URLs

Try to use the phrase itself as part of the Url.

Example:

If the phrase is “real estate listings New Haven CO”  then either put the page in a directory called ” real-estate-listings-New-Haven-CO ” and call the page “index.html” or call the page ” real-estate-listings-New-Haven-CO.html”

Alternatively you could also consider buying the domain ” real-estate-listings-New-Haven-CO.com “.

7) Maximize the Value of the First Link

Google reads your webpage like an English speaking human i.e. top to bottom and right to left.

The most important link to Google (the one it gives the most weight to) is the first link on the left at the top.

Many people make the mistake of making this link to “index.html” or similar with the anchor text “home”.

For a realtor the word home can work but better to replace this with your key phrase and make the link to “/” and not to “index.html” (see the next tip!).

8)Avoid Duplicate Content

Google will actually penalize your site for duplicate content.

The problem is that Google cannot tell the difference between a web page at “http://www.yourdomain.com/” and “http://www.yourdomain.com/index.html” and, although they are in fact the same thing, it sees them as two different pages but with the exact same content…

For this reason it is very important not to fall into the “index.html” trap!

9) The Importance of a Good Navigational Hierarchy

Google is very much for making the user experience the best that it can be and for this reason loves a site that is easy for the user to navigate.

To ensure that your site benefits from this preference you need to make the “family tree” of your site very intuitive to use by creating and using  sub categories where appropriate and by then ensuring that the top(s) of each tree have easy to follow links that descend into those subcategories.

Obviously the top of the tree should begin on your index.html page.

Create then a “site map” of all your pages (there are many tools available for free to do this like this one http://submitgooglesitemap.com/) and submit this site map to Google at  http://www.google.com/webmasters/tools

10) Competitive Key Phrase SERPS Analysis

You need to understand that the top ten sites that appear in Google’s results do so for a reason (or in reality for several reasons) and that it is because they best fit the filtration system applied by Google known technically as the “algorithm“.

Google applies logic and a convoluted recipe that dates back to its original patent over ten years ago where it scores a page or “ranks” a page based on several criteria (many of which are not overtly disclosed!).

The key to your success is in analysing the results that do exists and reverse engineering the possible “whys?” using diligent research to discover what evidence there exists on the web that could show the “hows” of a particular SERP result…

The most important thing is to know (and to understand) what your competitors are doing to achieve high rankings.

Again there is not enough space here to show all the techniques necessary here but essentially you need to work out what back links the page enjoys and then to reproduce the same quantity and quality of those back links to your own site and then add some more…

11) Good Quality Back links

Perhaps the most important part of SEO is in the development of good quality one way links or “votes” pointing to your web pages.

This is one of the most time consuming elements of search engine optimization as it requires literally thousands of these back links if you really want to succeed and finding thousands of site owners willing to link to you without you offering to link back to them is a very difficult thing to achieve as you can imagine.

Not only do you need to get several of them they also need to come from reputable places and getting the wrong kind of back link can actually lead to getting your site blacklisted in Google if you are not careful.

Do not be tempted to fall for the many offers to “submit your site to x thousand directories” or similar as more often than not you will end up with the wrong links from, very much, the wrong neighbourhood.

The key is to do it yourself or to employ a search engine optimization specialist who knows what they are doing. What you cannot afford to do though is ignore it as it is the area of SEO that can and will make the most difference.

12) The Importance of Video and Virtual Tours for Real Estate SEO Purposes

Making videos and submitting them to the right places can make a huge impact both short and long term to the success of your real estate business.

The success of video sites such as YouTube and DailyMotion to name but two shows just how popular video on the web is becoming. More and more people are expecting realtors to have video and virtual tours on their property listing pages…

The good news from an SEO standpoint is that there are three wonderful benefits of this and they are:

a) Virtual tours really do help to sell listings and can make the difference between buying an MLS listed property through your business or someone else’s..

b) The back link “votes” you can get from the more popular video portals is tremendous and, simply put, the more video/virtual tours you create and submit the more votes you can get…

c) Google, having paid $1.6Bn for YouTube is actively seeking many ways of incorporating video into its search results and more and more we are seeing videos and virtual tours on the first three pages of results.

(By the way if you aren’t on the first three pages of results you may as well forget it!)

Following these simple yet time consuming techniques will allow you to compete strongly with most of your competitors as long as they are not actively employing the services of a competent SEO specialist (most don’t) and, thus, you should be able to rank highly in time.

Yes it does take time I am afraid but with the correct strategies you can and will  beat your competitors to those elusive inquiries and ultimately to sell more real estate through your web site.

Unfortunately there is no magic wand or silver bullet to achieving real estate search engine optimization but careful research and due diligence will and does prevail time and time again allowing you to seriously generate more inquiries and more sales.

How To Earn Money Online Affiliate Programs Tips I am going to go into great detail, about ways I have found through trial and error, of how to make an honest living online. Want to ditch your boring 9 to 5 day job? Would it be great to make an honest living from the comfort of your own home? You can be in your pajamas to earn money online. You may one day log into your affiliate marketing account and realize you have earned hundreds, if not thousands for a simple days work. I am not gonna tell you that earning money online is a walk in the park, it is not! It does take work like anything in life you have to learn how to do it properly to be successful at it. But if you follow these money making tips, you will be earning money online in no time. But the question still remains how much money can I earn? This question entirely depends on you, and what your work ethic is. Here are some tips to get you started earning some money.

Tip number one: If you are looking to earn money online I would definitely recommend you sign up with a free click-bank account. Click bank is an online marketplace that has over 10,000 digital products for you to choose from to promote. They have been around for 10+ years, and are very well-respected in the Internet marketing industry. Click-bank vendors pay up to a 75% commission which is unsurpassed in the Internet marketing industry. Digital products are very convenient for customers, and merchants alike. As soon as the initial costs are covered through the development of the informational product, everything else is pure profit. So these merchants, can pay you the affiliate an excellent commission! There is a lot of great ways to earn money online through click-bank. I would recommend once you sign up with a free affiliate account through click-bank promote only informational products with a high gravity. A high gravity on click-bank, is telling you the affiliate marketer, that this vendors program is actually earning a lot of money online. The higher the click-bank gravity the hotter the seller. So if you are looking for an honest way to earn money online, look no further than click bank. Sign up with a free account it should only take you about 5 to 10 minutes. Trust me this is an excellent way to earn extra cash.

Tip number two: If you would rather sell physical products, not related to informational products I would recommend you sign up for an affiliate account at link share, or the pepper jam network. They are both excellent online marketplaces for potential affiliate marketers. The reason I like these two to earn money online, is because of the quality of the vendors involved. You will not have trouble making money through these two affiliate marketplaces. They have a lot of well-respected, major corporations for you to earn money through. Sign-up for a free affiliate account with one of these merchants, or maybe even Both it does not matter. Browse through their online marketplace, and find a couple affiliate programs with a high commission rate, to earn money online with.

Tip number three: Now that you have signed up through a couple affiliate networks, and have your free affiliate account in place, it is time to move on to your next step to earn money online. This is my best piece of advice I could give you to earn an honest living online. To make money on the Internet, you need to know what you are doing period point blank! This involves a learning process on your part, join an affiliate marketing forum such as the warrior forum for starters. The warrior forum is the number one online forum for Internet marketers worldwide. There is some great marketing minds on this forum. Browse through some of the posts, and start learning the how to-s of affiliate marketing. Ask questions, read some forum posts. My next step to earn money online would be to learn from people who are already making a great living online. This would involve reading a good e-book, or joining an at home earn money online program, that can take you step by step by the hand, and show you exactly how to be successful in your money making quest from home. Remember, knowledge is power and power is money. Spend about 25% of your time learning how to make money, and the other 75% of the time actually accomplishing your tasks at hand. Which is promoting your affiliate products. You can promote your affiliate products online through the following methods, I am going to show you how to earn some money, through these marketing methods that I personally use. Let us move on to step four!

Tip number four: Here is some tips to monetize your affiliate programs. This is a tip I recommend to every brand new affiliate, or anyone for that matter looking to earn money online. Learn the bum marketing method! This should only take you about a half-hour to learn, and it is absolutely mandatory for you to get an understanding of this concept if you want to earn money online. Even if your not an affiliate marketer, you still need to know and understand this concept, if your serious about generating a substantial income from the Internet. This is a free course, just Google it and read up on this concept. Okay, so now you have signed up to some affiliate marketing networks, your starting to learn to earn money online. Hopefully you read some good e-books, or joined a highly ranked course to teach you how to make money with. You have read up on the bum marketing method, and have a basic understanding of the basic concept being taught. Let us move on to step five, this is the good part! This will show you how to earn money online through classifieds, forums, articles, blog posting, and your own affiliate marketing website.

Tip number five: I always recommend new affiliates to start writing classifieds, to get a basic understanding on how to rank your classifieds high for your chosen keywords. Once you start getting your classifieds ranked on the first page of Google for the title phrase you are going after you have learned the bum marketing method successfully, and should start earning some money online through the classified ads that you write. Some of my favorite online classifieds to use are US free ads, craigslist, and kijiji. Kijiji is eBay’s online classified website. Do not ask me how they came up with that name laugh out loud. All that I know is they get a decent amount of traffic so take advantage of that. There are tons of other online classifieds out there to earn money with, but these are my three favorites. So feel free to experiment!

Tip number six to earn money online: Posting an article directories! Extremely important, article directories have great sticking power on the Internet. This means the articles that you write will be floating around on the Internet for years to come. They can be earning you money now and well into the future. You want to write articles based around whatever affiliate product you are trying to promote. My favorite article directories are hub pages, Ezine articles, E. how, Article dashboard, and Go articles. Remember, use an article directory such as those listed that has a high page rank. So you can rank high for your keyword phrases on the major search engines such as Google, Yahoo, and Bing! Writing articles is free, and is one of the most effective ways to drive free targeted traffic to your website, blog, or affiliate ads. So you can inevitably earn a lot of money online through writing quality articles. Article writing is too powerful to ignore, so take advantage of this opportunity, and start writing some articles.

Tip number seven to earn money online: I already told you about the importance of online forums above to learn some money making tips. But there is a very important feature that you can take advantage of through forum directories. That is, most online forums out there allow you to have a signature link. A signature link is basically a link to whatever you want, it could be an affiliate product you are promoting, a link to your website, or a link to a blog etc… whatever you are trying to promote online, and make money through you can put a link to that product in your signature for that particular forum. Once you set up your signature link, every forum post that you make in that particular forum will show up with your signature link at the bottom. The more active you are in that forum, the more publicity you can get from your signature posts. If you have a good product in your signature posts, you can earn a few bucks just from posting in online forums, through your forum posts. So take advantage of forum postings!

It seems these days everyone is an SEO expert. What they don’t tell you is they’re self-proclaimed experts in SEO with very little technical background and no credentials to back them up. Trying to find a quality SEO expert (a true expert) is becoming a frustrating task for webmasters.

An early black hat trick was to fill in all the white space on the page with the page keyword in white font color (white letters on a white background). If the page was viewed on the screen, it looked normal with five or six keyword occurrences, but if you looked at the HTML, you would see the keyword on the page say 300 times.

The idea was to use visual design and color to trick the human eye into not seeing a page loaded with keywords but to make it seem to the search engines that you are loaded with keywords.

Create a site which attracts viewers. On the other hand, you should place the menu bar and the graphic header on a similar location at each page. If the design of your site is interesting for the viewers, then they will keep on returning to your site. If you are not able to keep the users who visit your site, it means that your SEO is not effective at all.

The information erases all over and under expectations. It keeps the balance between what the company is going to do and what you want to achieve. Some webmasters are expecting for an overnight result on their search engine optimisation campaign.

You also need to determine whether this person has the clout – or access to those who have the clout – to get the necessary changes to the website made and to get buy in for the entire SEO initiative.

Comment Tags are used to include design notes in the background source code when creating a website page. Comment tags are supposed to be used only for adding instructions or reminders to your html code; previously, these tags were used to artificially increase the keyword phrase count / proximity for targeted keyword phrases.

Google considers page rank through link analysis, the more web pages that link to your website the higher the ranking. Some webmasters may create multiple websites at different domain names that all link to one another. This is the worst form of back hat seo techniques.

That first website has since been purchased by another, but not before they removed those links from the page. Which only happened after they had secured a strong position in the SERPs. Was this a calculated maneuver? Was it meant to push the boundaries of good SEO and then dispose of the evidence before a search engine could ban them? Maybe. But we’ll likely never know.

It is not hard to build a web page that follows the rules and does not break accepted webmaster guidelines. There are 5 Beginner, 5 Intermediate and 5 Advanced SEO techniques that can help in your SEO efforts. However, these 5 abuses will get a web site banned if and when it is crawled by a search engine, or reported by a web surfer

Make money online writing articles could be beneficial from many aspects. Why someone should spend time writing articles and how could articles be a top making money way? We discuss some ideas to earn money with articles.

1. Backlinks.

2. Keyword rich, seo optimized, well organized

3. Social media

4. Becoming an authority, expert or guru

5. Creating an ebook or online course

6. Creating a newsletter or ezine

7. Start a paid community or group

8. Create joint venture

9. Make an advertising channel or network

10. Create a directory

Lets focus now on how to make money writing articles and get lots of targeted free web traffic mentioning a few words about each making money way.

1.When it comes to search engine rankings top positions on first page get the most of traffic and statistically more visits means more sales and more money. So as backlinks are one very important ranking factor for top 10 positions on major search engines the more you have the better chances to be on top positions and search results.

2.Traffic is nothing if it is not targeted. Imagine looking for a car comparison test and land to a page offering free sex movies. You may enjoy it but the webmaster more likely will not make money from you and you will not buy something, as you did not find what you were looking for, as the keywords were irrelevant and not well organised to make any sale.

3. Social media such as facebook, youtube, myspace expand last years and attract many new people daily. So by having an online presence there you follow the rules and go where the money and trends go. Imagine having many people to trust you and follow your calls to action how much money can you make and earn.

4. So if you become an authority writing many articles on a specific topic which is very popular such as business or internet marketing then chances are that you build trust and on the internet where anonymity is often dangerous trust means that customers are more likely to buy anything online especially from a well known person not just another blogger.

5. Now mix your 20 or 50 or more articles, combine them into categories and publish enough pages to form an ebook. What could be its tag price? Anything from a few dollars to a few hundred depending on how well or sure you are about the correct price. And why to sell something that is being found online for free?

First because you have kept some articles exclusive for your ebook and second because it is convenient to have all the content found in an ebook rather than search for hours on the internet to gather lots of information.

6. The same rules apply to making a newsletter. This can be free to build in exchange of an email address given updates about new releases or news first published and build a huge list, which is a very effective internet marketing method.

7. A new group acting as a mastermind private generator forum of new ideas could only mean one thing. You attract the elite of fresh business ideas and are a decision maker offering tips, opinion, reviews, and tested methods on any aspect.

8.Why not outsource your ideas and target a bigger audience? If a few thousand visitors per year could mean being independent then a few millions could mean retire rich early.

9.So now that you receive many targeted traffic some publishers or even competitors will contact you and ask you what is the price to advertise their products or websites on yours? Again you name the cost, set your own rules, and earn more money.

10.And why not make a directory that for a small fee will only show top websites with certain criteria such as minimum pagerank, high traffic, top content of for free present just about anything someone could be looking for? If you have all the answers to most questions then success is guaranteed.

So we showed 10 ways to make money writing articles and at the same time have targeted web traffic. They are one of a kind traffic leads to sales and more money making. With no limits as you only set your goals about how much money to make and earn.

www.mastergoogleadsense.com I’m not a guru, but this is what works best for me and others. Google Adsense can generate a great income stream.