Struggling to monetize Social Media – you are not alone…

So many Online Entrepreneurs have the fatal belief that they have an automatic right to online riches. This is mistake number one. I too have fallen into this trap over the years but have learnt the hard way that life does not work like that.

It is possible to make money online and have a great life. It is possible to make money from twitter, to make money from facebook and to make money from other social networking sites. You must first do some groundwork.

You have to earn the right. Google itself is very concerned now about relevance of content. They are under increasing pressure from other search engines. Users of the web also want to find what they are looking for quicker. People are getting upset about being misled.

Making money from social media takes some time. In the first instance you need some followers or friends. You will not retain these friends and followers for long if all you are trying to do is sell them stuff. People hate to be sold but they love to buy.

To monetize your social media efforts, it is important to build trust over an extended period of time. Your posts to social media sites should contain relevant and helpful information or interesting information about you.

Remember that you are building a relationship that you hope will survive over time. Many people neglect this and sell to someone once and then disappear. Thats not how offline business works and its not how online business works.

If you are serious about building an online business using social media, be prepared to put in the necessary effort. Learn as much as you can about your followers and friends – What are they looking for. Can you help them? Can you help them beyond the sale?

Many online products are purchased and have no follow up and they get abandoned. Thats not right either. Be prepared to go to the next level with your social media work and you will succeed.